Clients come to us because they’re looking for tangible value for money from their pay-per-click (PPC) campaigns. For them, working with drumBEAT just clicks.
Right now, there are probably more agencies than ever offering PPC services compared to any other digital marketing services.
No lock-in contracts. No hidden fees. Just results.
HOW WE DO IT
Exactly how does drumBEAT live up to that commitment?
We embed ourselves into your business.
That simply means we’ll really get to know you, how you like to work and your reasons for wanting to harness the power of PPC. Then we’ll build a PPC strategy around you and your specific objectives. All our clients are different, so all the PPC campaigns we design are too.
Deep discovery sessions to understand your goals
Bespoke strategy built around your specific objectives
No templates. No one-size-fits-all approach.
We put in the work to make sure your campaign is actually working for you.
Once we’ve agreed a PPC strategy with you, we won’t just sit back and keep our fingers crossed. Once we’ve launched it, we’ll carry on working hard behind the scenes — optimising, adjusting and scaling your campaigns to get you the best results possible.
Continuous bid optimisation and A/B testing
Proactive scaling when campaigns are performing
Regular strategy reviews and transparent reporting
3×
Average ROAS improvement
40%
Avg. reduction in cost per lead
No wasted spend.
If a keyword or campaign isn’t delivering, we’ll tell you and put a plan into action to improve it.
Negative keyword management
Budget pacing & waste elimination
Proactive campaign surgery
No meaningless metrics.
We’ll keep you updated with focused, purposeful reporting showing you provable ROI in a way that’s digestible and clear.
Plain-English reporting dashboards
Revenue & lead attribution tracking
Monthly strategy calls included
No off-the-peg campaign assets.
Your PPC ad needs to engage your audience and be aligned with your brand. That’s why we’ll custom design your ad for you.
Bespoke creative for every campaign
Brand-aligned copy & visuals
Landing page design & optimisation
THE IMPACT
For you, that means the following:
BEYOND THE AD
Ad design is only the beginning. Done right, a PPC campaign created and delivered by drumBEAT will bring you the engagement and the enquiries you need, but it’s only part of the story.
The overall success of any PPC campaign goes beyond the front-end design and delivery. That’s only the start of the customer journey, and there are several factors around your PPC strategy that need to be aligned to maximise your ROI.
Making sure you have a strong offer.
Even the most technically perfect PPC campaign will underperform if the underlying offer doesn’t resonate. We help you sharpen your proposition before a penny is spent.
Defining your audience clearly.
Knowing who you’re talking to is fundamental. We define your ideal customer profile and use it to drive precision targeting across all your paid channels.
Ensuring you’re set up to respond to inbound enquiries and turn them into sales.
Generating leads is only half the battle. We help you build the processes and follow-up systems to convert those enquiries into real, paying customers.
The Full PPC Journey
1
Ad Impression
User searches, your ad appears
2
Click & Landing Page
Compelling page, clear offer
3
Lead / Enquiry
Form fill, call or live chat
4
Sales Response
Fast follow-up, qualify & close
Conversion & Revenue
Measurable ROI delivered
We manage every step of this journey with you – not just the ad.
VERIFIED PARTNER
10+ Years as a Google Partner
A decade of certified expertise, maintained through continuous assessment and proven performance. Being a Google Partner isn’t just a badge — it means our team are trained, tested and trusted by Google themselves.
Certified across Search, Display, Shopping & Video
OUR COMMITMENT
Transparent spend vs return reporting. Always.
You’ll always know exactly where your money is going and what it’s returning. No smoke, no mirrors — just clear, honest reporting that tells you the full story of your PPC performance every single month.
Full spend visibility. Real-time access to your data.
Clearer Ad Messaging
Copy that converts, first time
Stronger Campaign Trust
Social proof baked into creative
Greater Channel Authority
Dominant presence across platforms
Technical Excellence
Tracking, tags & conversion setup
Better CX & Conversion
Post-click experience optimised
WHY TRUST DRUMBEAT WITH YOUR PPC?
Exclusive Partnership
Why drumBEAT?
We’re one of only two UK AI Trust Signals partners, and our PPC expertise sits at the intersection of proven digital advertising and next-generation AI-powered optimisation.
We combine specialist PPC knowledge with experienced marketing consultancy, practical implementation and long- term partnership. We don’t just run ads — we build campaigns that generate real commercial returns.
Google Partner
Certified 10+ Years
UK Specialist
National Coverage
Full-Funnel PPC
Search, Display, Shopping & Video
TAKE THE NEXT STEP
Ready to make your PPC budget work harder?
Let’s have a conversation about what real, accountable PPC management could mean for your business.
Not all businesses need the same PPC strategy. That’s why we tailor our approach based on whether you’re a service-based business or an e-commerce brand—because creating ads for “emergency plumber near me” is very different from selling products online.
How long does PPC take to see results?
PPC can start working immediately, but performance improves as we optimise over time.
What’s the minimum PPC budget you recommend?
It depends on your industry, but we only work with businesses that can sustain ad spend effectively.
Do you charge a percentage of ad spend or a fixed fee?
We offer flexible pricing depending on the size and complexity of your campaign.
Can I track my PPC performance in real-time?
Yes! We create custom dashboards so you can monitor performance whenever you want.