A week in the life of a digital marketing intern!

When I learned that I got the job as a digital marketing intern at Drumbeat Marketing, I was over the moon. Especially, given the current circumstances and the impact COVID-19 is having on graduate opportunities.

Here, I will be writing about my experiences of the first week working virtually as an digital marketing intern.

I’m currently coming towards the end of my masters in Marketing at the University of Lincoln. I wanted to find a job where I could learn essential marketing skills and put the theory that I’d learnt into practise.

As the saying goes, you need to start somewhere!

When I came across this job advert, I thought I might as well give it a shot and apply. Doing a bit of Googling, I found there were a variety of clients from different industries.  Inspiring me to apply, I knew it would be a great opportunity.

As with any new job, there was nerves! However, within this first week I’ve been made to feel so welcome and found myself quickly settling in.

What do you do as a marketing intern?

With a variety of different tasks to do daily it’s like no other job I’ve had before!

I have been immersed into different marketing tasks. These include:

  • Creating content calendars
  • Writing blog posts
  • Designing images
  • Completing online training courses

So far, it’s been an experience which a degree could not have simply offered me.

Although a small team, that’s not a reflection of staff capabilities and they truly know their stuff.

I’ve learned so much from the team already and it has made me really excited for the upcoming weeks. The word “intern” can sometimes have negative connotations, however, that is not been the case for me.

Internship experience

I’ve already gained so much experience within a short amount of time.

I have also enjoyed being a part of the local aspect of the business, which is drumBEAT Local. This branch of the business focuses on local SMEs and helping them with their marketing efforts. I wrote a blog for drumBEAT Local clients which has actually been published on the website!

Read my blog ‘5 Reasons why SMEs need a Social Media Strategy in 2020‘ here

digital marketing intern

I’ve been given the responsibility of working on client tasks.From this, I have gained insight into how drumBEAT Marketing works as a company. I can see how they candidly take care of clients by catering to their needs.

It has shown me that it’s not all about getting the most likes or retweets on social media! It’s about creating an online community for businesses to interact with their customers.

Not only this, but I have found that my opinion is valued. I have been asked to think about future projects and suggest any ideas that I have.

Remote working has also been an experience within itself. However, this has shown the power of technology and that businesses can truly innovative and continue working with the help from online resources.

If anyone is reading this and is thinking of applying for an internship do not hesitate to do so… you won’t regret it!

I can’t wait to see what’s in store for the following weeks.

 

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